Do you want to discover the proven method to easily increase your prices?...
You need to increase your prices to earn more, but you better do it correctly or your customers will become unhappy.
From the desk of Paul Jamison - Green Industry Podcast:
One of the easiest ways to earn more is to increase your prices, …but how do you increase your prices, like you need to, and still keep your customers happy about it? Well, over much time and effort, I have developed a proven Price Increase Letter™ that will allow you to inform your customers in the correct way so that they understand why and will gladly accept your price increase!
Raising prices can be frightening because we emotionalize it and assume that increasing prices will always make the customer unhappy… and even worse, cause some to leave your company for your competition. If you inform your customer in the wrong way, your worst fears may be realized and many of your customers may get mad or even leave. Communicating your new prices with clients can be overwhelming if you have not done it before on a consistently successful basis.
Conveying to your clients your new prices does not have to be difficult! The good news is my proven Price Increase Letter™ template can help you effectively communicate to your clients about your new rates. If you inform your customers correctly about your price increase, it will be no big deal for them and you will discover how easy it is to raise your prices with confidence.
As the old saying goes, it is not so much what you say, but how you say it, that really matters.
Increasing prices is a regular routine of many successful lawn and landscaping businesses. Scheduling a rate adjustment before the start of each lawn and landscape season has been an industry best practice for years. All of the top companies do this and have learned the secrets to raising their prices successfully. You can learn how to do successful price increase too, …like the pros do it.
My Price Increase Letter™ has been tested over and over again and has been proven to work! The secret formula for why my proven Price Increase Letter™ is so successful is because it conveys the right sense of value so that the price jump will no longer really matter.
You see, your best customers, which are the ones you want to keep, are almost always what are called value customers and as opposed to price customers. If the price increase is explained with a value mindset your customers will understand your need to increase your prices, and will even by glad about it, …as a way to insure that they will continue to receive the high quality and valuable service they have come to expect from your company. Your customers rely on you and want to keep a good thing going.
The Price Increase Letter™ is a solution for business owners who want to professionally communicate with their clients that their rate will be soon increasing. This downloadable template is easy to customize and provides clear messaging so that your lawn care customers understand and gladly accept the details of their transition to the new higher price for their lawn care and landscaping services.
"Just wanted to thank you again for the Price Increase Letter. We talked at the summit in Baltimore in January. I put out the letter to my fertilizer program clients and didn’t lose one single account. I raised my pricing on all aspects of my business as well. Mulching, edging, plantings, etc. I am busier than ever right now, wishing I could retire from that police job that seems to get in the way! Anyway, thanks again, have a great spring!"
- Jason Skiles, Pennsylvania
"I used Paul's Price Increase Letter this offseason in February and sent it out to all my clients for a minimum of 10% increase and was able to get 100% acceptance rate from all my lawn maintenance clients! It is a great decision to raise your prices on a yearly basis." - Jason Sease, Washington
In Summary: My proven Price Increase Letter™ allows you to increase your prices, to you earn more, and keep your customer happy. Take action today and…
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